Today, the USF Ice Bulls proudly unveil their brand new logos!
The new identity, created by Gary Cekus, will represent the team beginning this season both on and off the ice. The primary logo depicts a ferocious green bull with gold and silver accents.
This primary logo will be front and center on the Ice Bulls' home white jerseys beginning in the upcoming 2009-10 season. The jersey itself will be modeled after the Dallas Stars' white jersey, which features green and gold striping.
The new road jersey will be black with the word BULLS running downward across the front. It will make use of the USF athletics "U" logo within the word BULLS, bridging the gap from the team's former look.
Both jerseys will feature the new 20th anniversary logo as a shoulder patch.
The new identity package features a secondary mark which emphasizes the collegiate aspect of the team in a large "U" and an alternate side view of the iconic bull.
The package also includes a number of unique wordmarks which will be featured in a variety of off-ice marketing efforts including IceBulls.org.
The USF Ice Bulls were founded in October 1989 and have a tradition of success throughout the past two decades that they will continue carry with them.